|
Admittance
to
300-
and
400-level
School
of
Management
courses
will
be
granted
only
to
students
with
upper-division
standing.
Others
will
be
admitted
only
with
the
written
permission
of
the
appropriate
department
head.
Students
enrolling
in
School
of
Management
courses
are
expected
to
have
completed
the
necessary
prerequisites
for
each
course.
A
$25
per
semester
student
computing
facility
user
fee
will
be
assessed
for
any
student
taking
one
or
more
AIS,
ACCT,
BA
and
ECON
courses
except
ECON
100X).
This
fee
is
in
addition
to
any
lab/material
fees.
BA
151
(3
Credits)
Fall,
Spring
Introduction
to
Business
(3+0) s
Business
organization,
nature
of
major
business
functions
such
as
management,
finance,
accounting,
marketing,
personnel
administration.
Opportunities
and
requirements
for
professional
business
careers.
Also
available
via
Independent
Learning.
BA
253
(1
-
3
Credits)
Fall,
Spring,
Summer,
As
Demand
Warrants
Internship
in
Business
(0+1
-
3)
Supervised
work
experience
in
an
approved
position
related
to
the
student's
career
interests
or
objectives.
Number
of
credits
depends
on
type
of
position
time
worked.
No
student
can
count
more
than
eight
internship
credits
towards
a
degree.
(Prerequisite:
Approval
of
program
or
department
head.)
BA
254
(3
Credits)
Fall,
Spring
Personal
Investing
(3+0)
Emphasis
on
personal
stock
market
investing.
Includes
other
areas
of
investing.
(Note:
Intended
for
students
and
people
from
the
community.)
BA
302
(4
Credits)
Spring
Leadership
and
Ethics
(3+2)
(Cross-listed
with
MILS
302)
Interdisciplinary
study
of
effective
leadership
techniques
and
preparation
for
attendance
to
MILS
350.
Laboratory
sessions
offer
practical
application
of
concepts
taught
in
classroom
sessions.
(Prerequisite:
Junior
standing
in
MILS
and
permission
of
instructor.)
BA
307
(3
Credits)
Fall,
Spring
Personnel
Management
(3+0)
Introduction
to
management
principles
and
personnel
practice
in
industry,
analysis
of
labor-management
problems,
methods
and
administration
of
recruiting,
selecting,
training,
and
compensating
employees,
and
labor
laws
and
their
applications.
(Prerequisite:
Upper
division
standing.)
BA
317W
(3
Credits)
Fall
or
Spring
Employment
Law
(3+0)
Basic
personnel
and
human
resource
management
law,
including
labor
law
and
current
management
practices
in
administering
collective
bargaining
agreements.
Emphasis
on
the
major
federal
and
Alaska
state
laws
affecting
personnel
management.
(Prerequisites:
BA
307
or
concurrent
enrollment
in
BA
307;
ENGL
111X;
upper
division
standing.)
BA
325
(3
Credits)
Fall,
Spring
Financial
Management
(3+0)
Time
value
of
money,
bond
and
stock
valuation,
capital
budgeting,
risk-return
trade-off,
and
option
pricing.
(Prerequisites:
Upper
division
standing,
ECON
200,
STAT
200,
MATH
262X.
Suggested
ECON
227.)
BA
326
(3
Credits)
Alternate
Year
Principles
of
Advertising
(3+0)
(Cross-listed
with
JRN
326)
Advertising
including
strategy,
media
use,
creation
and
production
of
advertisements,
and
measurement
of
advertising
effectiveness.
Also
available
via
independent
learning.
(Prerequisite:
Upper
division
standing.)
BA
330
(4
Credits)
Fall,
Spring
The
Legal
Environment
of
Business
(4+0)
The
judicial
system,
legal
processes,
administrative
procedures,
law
of
torts,
contract
and
agency
government
regulation
of
business,
business
ethics,
corporate
social
responsibility
and
the
uniform
commercial
code.
(Prerequisite:
Upper
division
standing.)
BA
343
(3
Credits)
Fall,
Spring
Principles
of
Marketing
(3+0)
Management
of
a
firm's
marketing
effort
focusing
on
products,
distribution,
pricing,
and
promotion
to
targeted
consumers.
Practices
appropriate
to
domestic
or
international,
small
or
large,
goods
or
services,
and
for-profit
or
nonprofit
organizations
included.
Also
available
via
Independent
Learning.
(Prerequisite:
Upper
division
standing.)
BA
360
(3
Credits)
Fall,
Spring
Operations
Management
(3+0)
Operations
management
with
an
emphasis
on
the
systematic
planning,
design
and
operation
of
the
processes
that
produce
goods
and
deliver
services
that
customers
recognize
to
be
of
superior
quality.
Topics
include
operations
strategy,
process
design,
quality,
statistical
process
control,
project
scheduling,
material
requirements
planning,
and
just-in-time
systems.
(Prerequisites:
AIS
101,
ECON
200,
227,
upper
division
standing.)
BA
390
(3
Credits)
Fall,
Spring
Organizational
Theory
and
Behavior
(3+0)
Behavior
of
individuals
and
small
groups
within
organizations,
including
motivation,
leadership,
communications,
group
dynamics,
organizational
development,
and
conflict
management.
(Prerequisite:
Upper
division
standing.)
BA
418
(3
Credits)
As
Demand
Warrants
Simulation
Modeling
for
Decision
Making
(3+0)
Concepts
of
computer
simulation,
probability
distributions,
modeling
principles
and
the
language
STELLA
from
basics
to
modeling
a
reasonably
complex
operating
system
and
making
conclusions
about
the
system.
(Prerequisites:
AIS
101
or
equivalent,
ECON
227,
MATH
262X,
ACCT
262;
BA
360
is
recommended,
upper
division
standing.)
BA
420
(3
Credits)
Spring
Portfolio
Theory
and
Asset
Pricing
(3+0)
(Stacked
with
BA
620)
Examination
of
modern
normative
portfolio
theory
and
asset
pricing.
Includes
mathematics
of
portfolio
analysis,
single-period
risk
and
return
measures,
and
the
process
of
optimal
portfolio
selection.
(Prerequisite:
BA
325.)
BA
423W
(3
Credits)
Spring
Investment
Analysis
(3+0)
Introduction
to
investment
analysis.
Presents
an
understanding
of
the
investment
environment
and
analytical
tools
in
investing.
Intended
for
undergraduate
students.
(Prerequisite:
BA
325;
ENGL
111X.)
BA
436
(3
Credits)
Fall
or
Spring
Consumer
Behavior
(3+0) s
(Cross-listed
with
PSY
436)
Effects
of
nationality,
culture,
social
class,
family,
personality,
symbolism,
and
persuasion
on
consumptive
behavior.
Qualitative
methodologies
such
as
focus
groups
covered.
(Prerequisites:
Upper
division
standing.)
BA
441
(3
Credits)
Fall
or
Spring
Promotion
Management
(3+0)
Advertising,
publicity,
sales
management,
sales
promotion,
direct
marketing,
and
the
interrelationships
necessary
for
effective
promotions
in
domestic
or
international,
small
or
large,
goods
or
services,
and
for-profit
or
nonprofit
organizations
included.
(Prerequisite:
BA
343
highly
recommended,
upper
division
standing.)
BA
445W
(3
Credits)
Fall
or
Spring
Marketing
Research
(3+0)
Basic
processes
and
tools
of
marketing
research
with
emphasis
on
utilization
of
research
findings
as
an
integral
part
of
the
managerial
decision-making
process.
Techniques
of
quantitative
data-gathering
and
analysis
to
solve
a
marketing
problem.
Practices
appropriate
to
domestic
or
international,
small
or
large,
goods
or
services,
and
for-profit
or
nonprofit
organizations
included.
(Prerequisites:
BA
343;
ENGL
111X;
STAT
200
or
equivalent;
and
upper
division
standing.)
BA
447W,O
(3
Credits)
Fall
or
Spring
Compensation
Management
(3+0)
Theory
and
practice
of
wage
and
salary,
benefits
and
risk
management.
Planning,
administration,
auditing,
adjusting
and
budgeting
for
compensation
and
risk.
(Prerequisite:
BA
307;
COMM
131X
or
141X;
ENGL
111X;
and
upper
division
standing.)
BA
453
(3
Credits)
As
Demand
Warrants
Internship
in
Business
Administration
(0+variable)
A
supervised
practical
work
experience
to
enable
students
to
apply
their
coursework
in
a
business
environment.
Admission
dependent
upon
approved
sponsorship
arrangements.
(Prerequisites:
Upper
division
standing
and
permission
of
instructor.)
BA
454O
(3
Credits)
Fall,
Spring
Student
Investment
Fund
(3+0)
"Hands-on"
experience
in
portfolio
management.
Students
will
be
making
investment
and
diversification
decisions
affecting
the
$500,000
Student
Investment
Fund.
(Prerequisite:
BA
325
or
equivalent;
COMM
131X
or
141X;
and
permission
of
instructor.)
BA
455
(3
Credits)
Fall,
Spring
Portfolio
Management
(3+0)
The
second
course
involved
with
the
"hands-on"
management
of
the
$500,000
Student
Investment
Fund.
Students
will
carry
out
the
duties
of
the
officers
of
the
fund
and
will
be
responsible
for
the
portfolio
diversification
and
management
decisions
affecting
the
fund.
(Prerequisite:
BA
454,
upper
division
standing
and
permission
of
instructor.)
BA
456W
(3
Credits)
Fall
or
Spring
Small
Business
Management
(3+0)
Operations
and
special
problems
of
the
small
business
with
emphasis
on
both
existing
firms
and
new
ventures.
Starting
new
businesses,
buying
going
concerns,
acquiring
and
operating
franchises,
establishing
lines
of
credit,
management,
legal
matters,
profit
planning,
pricing,
inventory
levels,
record
systems,
tax
regulations,
and
employee
supervision.
(Prerequisites:
ACCT
261,
262;
ENGL
111X;
and
senior
standing
in
BA;
or
permission
of
instructor.)
BA
457
(3
Credits)
Fall
or
Spring
Training
and
Management
Development
(3+0)
Theory
and
practice
of
employee
training
programs,
needs
assessments,
learning
theories,
instructional
design,
training
techniques
and
evaluation,
management
development
and
career
development
techniques
and
practices.
(Prerequisites:
BA
307,
upper
division
standing.)
BA
460O
(3
Credits)
Fall
or
Spring
International
Business
(3+0)
Relationships
among
nations
with
particular
emphasis
on
the
business,
economic,
and
sociocultural
institutions
that
influence
the
performance
of
managers.
Formulation
of
objectives,
strategies,
and
organizational
structures
within
the
context
of
international
diversity.
(Prerequisites:
COMM
131X
or
141X;
upper
division
standing;
and
all
300
level
requirements
completed.)
BA
461
(3
Credits)
Fall
International
Finance
(3+0)
(Stacked
with
BA
662)
Development
of
analytical
skills,
logical
thought
processes,
and
information
literacy
necessary
to
make
and
implement
investment
decisions
in
a
global
setting.
(Prerequisite:
BA
325.)
BA
462O
(3
Credits)
Fall,
Spring
Corporate
Strategy
(3+0)
An
integrative
approach
to
strategy
formation
and
implementation
to
achieve
organization
goals.
Students
will
be
introduced
to
theoretical
perspectives
and
associated
methodologies
directed
toward
resolving
the
unstructured
problems
and
opportunities
which
confront
general
managers
at
the
highest
levels
of
an
organization.
(Prerequisites:
COMM
131X
or
141X;
all
300
level
business
administration,
accounting
and
economics
common
body
of
knowledge
requirements;
and
upper
division
standing.)
BA
475
(3
Credits)
As
Demand
Warrants
Transportation
and
Logistics
(3+0)
Transportation
systems
components,
systems
planning,
multimode
systems,
interactions
among
components
and
between
the
transportation
system
and
its
environment.
Special
consideration
is
given
to
Alaskan
transportation
problems
by
experienced
specialists.
(Prerequisites:
STAT
200,
BA
343,
upper
division
standing.)
BA
490
(3
Credits)
Fall
or
Spring
Services
Marketing
(3+0)
Marketing
principles
in
the
service
sector
with
special
emphasis
on
such
service
industries
as
financial,
retailing
and
tourism.
Includes
practices
appropriate
to
domestic
or
international,
small
or
large,
and
for-profit
organizations.
(Prerequisite:
BA
343
highly
recommended,
upper
division
standing.)
BA
491
(3
Credits)
Fall
or
Spring
Current
Topics
in
Marketing
(3+0)
Examines
current
marketing
trends
with
regard
to
production,
distribution,
promotion,
pricing,
and
target
markets.
Focus
on
trends
in
Alaska,
the
U.S.,
and
worldwide.
(Prerequisite:
BA
343
highly
recommended,
upper
division
standing.)
BA
607
(3
Credits)
Fall
or
Spring
Human
Resources
Management
(3+0)
The
study
of
the
effective
management
of
human
resources
in
organizations
to
include
employee
planning
and
recruiting,
selection
and
orientation,
training
and
career
development,
performance
evaluation,
compensation,
EEO,
occupational
safety
and
health,
and
labor
relations.
(Prerequisites:
Graduate
standing.)
BA
617
(3
Credits)
Fall
or
Spring
Organizational
Theory
for
Managers
(3+0)
Overview
of
the
history,
concepts,
literature
and
applications
in
organizational
theory.
Emphasis
on
applications
and
cases
applying
organizational
theory
concepts
to
management.
(Prerequisite:
Graduate
standing.)
BA
620
(3
Credits)
Spring
Portfolio
Theory
and
Asset
Pricing
(3+0)
(Stacked
with
BA
420)
Examination
of
modern
normative
portfolio
theory
and
asset
pricing.
Includes
mathematics
of
portfolio
analysis,
single-period
risk
and
return
measures,
and
the
process
of
optimal
portfolio
selection.
(Prerequisites:
Graduate
standing
or
permission
of
instructor.)
BA
630
(3
Credits)
Spring
Derivative
Securities
(3+0)
Derivative
securities
including
options
strategies,
binomial
and
Black-Scholes
pricing
models,
commodity
and
interest-rate
futures,
hedging
strategies
using
options
and
futures,
and
risk
management.
(Prerequisite:
BA
625
or
equivalent.)
BA
643
(3
Credits)
Fall
or
Spring
Marketing
Management
(3+0)
A
managerial
approach
to
examining
processes
for
identifying
prospective
opportunities,
as
well
as
review
of
marketing
mix
elements
relating
to
planning,
developing
and
implementing
marketing
plans.
Topics
include
market
segmentation,
buyer
behavior,
product
policy
and
strategy,
pricing,
promotion
and
sales
force
management,
distribution
channel
policy,
competitive
behavior,
market
research,
and
marketing
ethics.
(Prerequisite:
MBA
required
foundation
courses
and
graduate
standing.)
BA
647
(3
Credits)
Summer,
As
Demand
Warrants
Compensation
Issues
and
Management
(3+0)
Examination
of
the
pay
model,
focusing
on
the
strategic
policies
of
alignment,
competitiveness,
contributors
and
administration
as
it
relates
to
remuneration
of
employees.
Includes
techniques
in
the
pay
model,
especially
in
job
evaluation
and
the
point
method.
Includes
hands-on
creation
of
a
pay
system
that
incorporates
the
concepts
of
internal
consistency
(internal
equity),
external
competitiveness
(external
equity)
and
employee
contributions
(individual
equity).
Includes
discussion
of
factors
such
as
efficiency
of
pay/compensation
along
with
fairness
and
compliance
with
the
law.
(Prerequisite:
Graduate
standing.)
BA
660
(3
Credits)
Fall
or
Spring
Seminar
in
Operations
Management
(3+0)
Exploration
of
fundamental
and
current
operations
management
issues
in
services
and
manufacturing.
Emphasis
on
principles
of
systems
management
and
quality
management.
(Prerequisite:
Graduate
standing.)
BA
662
(3
Credits)
Fall
International
Finance
(3+0)
(Stacked
with
BA
461)
Development
of
analytical
skills,
logical
thought
processes,
and
information
literacy
necessary
to
make
and
implement
investment
decisions
in
a
global
setting.
(Prerequisite:
Graduate
standing
or
permission
of
instructor.)
BA
670
(3
Credits)
As
Demand
Warrants
Seminar
in
Multinational
Business
Management
(3+0)
An
advanced
seminar
expanding
management
education
from
the
domestic
to
the
international
arena.
Concentration
is
given
to
the
strategy
and
structure
of
the
multinational
enterprise;
the
industrial
developing
and
command
economies
in
transition;
the
movement
of
capital,
people,
product
and
technology
across
national
borders;
and
the
sociocultural
influences
on
international
trade
and
investment.
BA
671
(3
Credits)
Summer,
As
Demand
Warrants
International
Management
in
the
European
Context
(3+0)
Course
is
conducted
as
part
of
an
intensive
summer
program
in
Europe.
MBA
students
study
the
institutional
and
cultural
environment
for
doing
business
in
and
with
Europe.
Includes
site
visits
to
relevant
companies
in
Northern
Europe.
(Prerequisites:
Completion
of
MBA
foundation
courses.
Must
be
taken
in
conjunction
with
BA
672.
Course
offered
in
Europe.)
BA
672
(3
Credits)
Summer,
As
Demand
Warrants
International
Management:
Industry
and
Functional
Differences
(3+0)
Course
is
conducted
as
part
of
an
intensive
summer
program
in
Europe.
MBA
students
study
selected
industries
and
functions
where
U.S.
business
practices
differ
from
their
European
equivalents.
Areas
of
focus
are
selected
in
part
to
reflect
those
aspects
of
Northern
European
business
most
relevant
to
Alaskan
MBA
students.
Includes
site
visits
to
relevant
companies
in
Northern
Europe.
(Prerequisites:
Completion
of
MBA
foundation
courses.
Must
be
taken
in
conjunction
with
BA
671.
Course
offered
in
Europe.)
BA
675
(3
Credits)
Fall
or
Spring
Quantitative
Methods
for
Managers
(3+0)
The
objective
of
this
course
is
to
provide
the
student
with
an
in-depth
treatment
of
quantitative
research
methods
in
an
applied
context.
Hence
the
focus
of
the
course
is
not
the
mathematical
derivations
and
properties
of
statistical
techniques,
but
rather
the
usefulness
of
those
techniques
to
the
managerial
decision
making
process.
Research
skills
are
presented
as
a
set
of
tools
that
enable
managers
to
make
better
decisions.
(Prerequisites:
MBA
foundation
courses
and
graduate
standing.)
BA
680
(3
Credits)
Fall
or
Spring
Financial
Markets
and
Strategy
(3+0)
Capital
markets
and
major
financial
theories
that
explain
how
to
value
financial
instruments.
Examines
how
these
theories
can
be
used
by
corporations
to
evaluate
their
real
investments.
Exploration
of
how
firms
choose
among
various
instruments
for
financing
operations,
and
how
these
instruments
help
firms
management
risks.
Corporate
financial
decisions
are
viewed
as
part
of
the
overall
corporate
strategy
of
firms,
affecting
real
investment
and
operating
strategies,
product
market
strategies,
and
the
ways
in
which
executives
are
compensated.
(Prerequisite:
MBA
foundation
courses
and
graduate
standing.)
BA
681
(3
Credits)
Fall
Fixed
Income
Securities
and
Markets
(3+0)
Fixed
income
securities
and
markets
including
treasury
securities,
agency
securities,
mortgage
backed
securities,
corporate
securities,
municipal
bonds
and
derivatives.
Introduces
technical
issues
relating
to
duration,
convexity,
and
bond-portfolio
management.
(Prerequisite:
BA
625
or
equivalent.)
BA
683
(3
Credits)
Fall
or
Spring
Advanced
Topics
in
Marketing
(3+0)
Current
topics
and
issues
in
marketing
management,
such
as
political
marketing,
services
marketing,
marketing
communications,
marketing
in
Alaska,
or
other
relevant
subjects.
(Prerequisite:
MBA
foundation
courses
and
graduate
standing.)
BA
685
(3
Credits)
As
Demand
Warrants
International
Finance
(3+0)
Advanced
examination
of
exchange
rate
behavior,
risk
analysis
and
control,
and
direct
and
indirect
foreign
investment.
(Prerequisites:
BA
625
and
BA
680.)
BA
690
(3
Credits)
Fall
or
Spring
Corporate
Strategy
(3+0)
An
integrative
approach
to
strategy
formation
and
implementation
(decision-making)
to
achieve
organization
goals.
Students
will
be
introduced
to
theoretical
perspectives
and
associated
methodologies
directed
towards
resolving
the
unstructured
problems
and
opportunities
which
confront
general
managers
at
the
highest
levels
of
an
organization.
BA
690
is
an
advanced
seminar
taken
during
the
student's
last
spring
semester.
BA
691
(3
Credits)
Fall
or
Spring
Advanced
Topics
in
Business
(3+0)
An
advanced
course
providing
necessary
training
in
developing
managers'
ability
to
excel
in
specialized
areas
of
business
such
as
entrepreneurship
and
risk
management.
May
be
taken
twice
for
credit
when
both
instructor
and
topic
changes.
(Prerequisite:
Graduate
standing.)
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