Sport and Recreation Business
Bachelor's Degree Program
Prepare for a career you love! Our degree prepares you for careers in sport, recreation and tourism at one of the top outdoor and recreational schools in the nation. The bachelor’s in sport and recreation business at UAF combines business, leadership and hands-on education to train graduates to make an immediate impact in organizations.
The degree offers concentrations in recreation management or sport management. In both concentrations, you’ll be challenged to apply classroom content to real-world situations, gaining valuable resume-building experience in the process. Earning your bachelor’s degree in our Association to Advance Collegiate Schools of Business (AACSB)-accredited program will also give you an edge with employers in the highly competitive world of sport and recreation business.
Do you live outside of Alaska, or are you looking for more flexibility to balance work and education? You can earn your degree in sport management online from anywhere in the country, or take a mix of online and face-to-face classes.
What Is Sport Management?
Sport management is one of the two concentrations within the Bachelor of Sport and Recreation Business degree. Sport management involves working on the business side of sports. The business side of sports includes everything from accounting, to fundraising, to marketing and event management. Sport management professionals work for professional teams, stadiums, colleges and universities, sports marketing firms and many other organizations! Similar to sport management, recreation managers work on the business side of recreation. Managing a recreation facility, managing a hunting/fishing outfitter, being an entrepreneur or working for a major recreation retailer are all examples of careers in recreation management! Sport and recreation management is a competitive field — a good first step to getting a job is earning a bachelor’s degree in sports and recreation business from UAF.
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Why Earn Your Degree in Sport and Recreation Business at UAF?
Whether you’re an athlete or an outdoor enthusiast, sport management and recreation management allow you to pursue your passion and work in a fast-growing industry. There's no other program in Alaska, and few in the country, that will prepare you for careers in sport management or recreation management like the sport and recreation business degree at UAF.
Combining business, leadership and hands-on training, this degree prepares you to hit the ground running in careers that involve sport, recreation and tourism.
Our AACSB-accredited sport and recreation business degree includes an annual student trip to the United States Olympic & Paralympic Facility for a career and job fair and boasts a 100% career placement rate within three months of graduation. Concentrations are available in recreation management and sport management, both of which give you unique opportunities to apply classroom lessons in the professional world.
- Develop skills that employers value most in an AACSB-accredited program at one of the top schools in the United States for outdoor recreation.
- Gain hands-on job experience in every class through opportunities such as working with the Nanook Athletic department or traveling to the NCAA Final Four to build your resume.
- Learn from faculty who work in pro sports, collegiate sports, the eSport industry and the outdoor industry, and who are entrepreneurs.
- Apply to take part in an annual student trip to the United States Olympic & Paralympic Facility for a career and job fair (paid for by UAF)!
- Focus your degree in recreation management or sport management.
Complete your Sport and Recreation Business degree online
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What Can You Do With a Sport and Recreation Management Degree?
With a booming tourist industry and endless possibilities for outdoor recreation and sports, Alaska offers unique opportunities for sport and recreation business majors. Our degree will prepare you to get started in a variety of sport and recreation management jobs and provide a strong knowledge foundation to build on throughout your career. UAF boasts 100% job placement for Sports and Business Recreation students upon graduation.
The bachelor’s in sport and recreation business is the only major in Alaska that focuses on what I want to do in the sports industry when I’m done with college. My long-term goal is to become a general manager of a professional sports organization. This degree will help me understand all sides of the sport business, allowing me to start on the operations side and work my way up the executive ladder.Tommy Nelson, Sport and Recreation Business major at UAF
Explore Classes for the Sport and Recreation Business Program
The bachelor’s in sport and recreation business emphasizes critical business areas including accounting, marketing, management, sales and finance, and applies them to the sport, recreation and tourism industries.
Bachelor’s Degree Programs Related to Sport and Recreation Business
Get Started on Your Degree in Sport and Recreation Business
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Transferring to UAF? We can walk you through the process and help make sure you get the most out of the credits you’ve earned.