Chelsea Xiaoqi Han

Dr. Chelsea Xiaoqi Han

Assistant Professor, Business Administration
Office 213E, Bunnell Building
907-474-5437
xhan2@alaska.edu

Curriculum Vitae

Research and Scholarly Interests

Omission Neglect
Consumer Biases and Debiasing Strategies
Consumer Information Processing
Consumer Self-Knowledge
Advertising and Persuasion

Education

2011 PhD University of Cincinnati, Marketing

2006 MA Marquette University, Communication

2001 BA Shanghai International Studies University, China, English

Recent Publications

Hernandez, J., Han, X., & Kardes, F. R. (in press, 2013). Effects of the Perceived Diagnosticity of Presented Attribute and Brand Name Information on Sensitivity to Missing Information.Journal of Business Research.

Reynolds, D., Collins, J. M., & Han, X. (2012). Micro-District Coal Heating Case Study.International Research Journal of Applied Finance.

Grow, J., Park, J., & Han, X. (2006). "Your Life is Waiting!" Symbolic Meanings in Direct-to-Consumer Antidepressant Advertising.Journal of Communication Inquiry, 30, 163-188.

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